My Target Market

My collection is aimed at young women (aged around 18-26), who are busy busy busy - love comfort but don't want to comprimise style for it - probably flat or live without their parents: so the clothes are easy care - love to layer clothes up: the more layered basics the merrier! Layer layer Layer! - love to mix and match and create their own looks - want colour and pattern: a bit of excitement in their lives! - are on the go and carrying all sorts of bits and bobs: so the clothes are sturdy and durable.

to be continued...